The Beatles appearance on Ed Sullivan, you should understand the times. It was 1964 and the world was in kind of a funk. President Kennedy had been shot and killed a couple of months before and the youthful president who represented the future was replaced by Lyndon B. Johnson, a somewhat unpopular former senator.
The Beatles wore what looked like suits and had hair cuts that no one had seen before. As I remember it (I was only 6), we would gather to watch Ed Sullivan every Sunday night. I recall being confused by the haircuts and all, beat it didn't take long for me to be a full fledged Beatles fan. The earliest songs I remember are "Can't Buy Me Love", "I Wanna Hold Your Hand" and "Can't Buy Me Love". Soon there was a Beatles cartoon that ran on Saturdays. It would feature 2 cartoons which featured a Beatles song and a singalong between them, The Beatles did not provide the voices for the characters. I also got to see "A Hard Days Night", the first Beatles movie at the Liberty Theatre. I also bought Beatles bubblegum cards around that time at the grocery store at 3rd and Yakima in Walla Walla.